Thailand, Turkey and other places become the domestic LED foreign trade enterprises development potential

At present, the penetration rate of LED lighting products in the Indian market is still low. The Indian government is actively promoting the plan of efficient lighting, and its domestic demand is constantly improving, attracting many lighting companies to grab. The domestically cost-competitive products are in line with India's "craving" for low-priced products, and become an emerging market for enterprises to concentrate on Nuggets.

In this year, India strictly enforces BIS certification for imported LEDs to India. The product standard is higher than the North American standard, but the price requirement is extremely low, which undoubtedly set a high threshold for the domestic enterprise Nuggets. In addition, there was a wave of boycotting Chinese goods before the Indian Diwali this year, and the number of domestic LED lighting products exported to India fell by nearly 80%. The dream of the Indian Nuggets is broken...

In desperation, the product line is transformed and ready to explore the North American market. After all, the North American market has always been the largest export market for domestic LED lighting companies, and domestic demand is huge. However, the election results of Trump’s election to the 58th US president some time ago have adversely affected China’s exports to the United States. Because of his attitude toward China, Trump has criticized China on trade issues many times during the election campaign. He also claimed that he would restart trade negotiations with China after he took office, and even threatened to increase tariffs by 45%. The North American Nuggets Dream is broken...

For domestic LED foreign trade companies, what other markets have potential for development?

Thai market

LED lighting tubes are increasingly favored by Thai consumers, as more and more companies join the competition in the LED lighting tube market and the price drops. In addition, the Thai government department promoted energy conservation and encouraged the use of LED tubes to replace fluorescent tubes, prompting SMEs and some consumers to switch to more LED tubes.

The Kaitai Research Center (a subsidiary of the Thai Bank of Thailand) believes that the various factors mentioned above are expected to boost the demand for LED lighting tubes in Thailand and promote the continued growth of the LED lighting tube market. The Kaitai Research Center predicts that the market value of LED lighting tubes in 2016 is expected to increase from 3.73 billion baht (equivalent to approximately 696 million yuan) in 2015 to 49.8-51.5 billion baht (equivalent to approximately 9.30-964 million yuan), The increase will be expanded from 27.7% in 2015 to 33.5-38.1%. In 2016, the total value of the lighting tube market will reach 219.7-223.8 billion baht (equivalent to RMB 4.104-41.81 billion yuan), which is 6-8% higher than the 20.72 billion baht in 2015. The market value of LED lighting tubes can be accounted for. Hope to reach 23.0%.

Turkish market

According to market research institutions, from 2016 to 2022, the Turkish LED market is expected to grow at a compound annual growth rate of 15.6%. By 2022, the market size will reach 344 million US dollars.

Turkey decided to develop intellectual property rights for LED products and replace LED lights as lighting to reduce energy consumption, which greatly promoted the development of the Turkish LED lighting market. As the government coordinated and increased the use of LED wicks, other LED products began to grow at a high speed in the country. Due to the government's investment in outdoor lighting replacement, the popularity of LED lighting in Turkey will increase exponentially during the forecast period, replacing traditional halogen and incandescent lamps in rural areas.

The ban on the use of halogen lamps in Europe also provides some opportunities for Turkish exporters to manufacture and export LED lighting products to European manufacturers. Some Turkish manufacturers, such as AtilAydinlatma, have begun exporting LED lighting products to European countries.

Vietnamese market

Observing the overall LED lighting market in Vietnam, Vietnam used to consume 200 million traditional light bulbs each year, including traditional tungsten filament bulbs that consume more electricity. With the increase of LED penetration rate, the traditional lighting market in Vietnam has continued to decline in the past few years, while the LED lighting market has maintained a rising trend. It is estimated that the penetration rate of LED lighting in Vietnam will reach about 35% in 2016.

The industry insider Chu Yuchao said that due to the low base period of Vietnam's LED lighting market, the market scale is growing faster than other countries in Southeast Asia. In recent years, with the improvement of consumption power in Vietnam, the LED lighting market demand will gradually shift from the current major engineering applications to home lighting applications. Under the conditions of cheap labor costs in Vietnam, many foreign companies have set up factories in the market. Therefore, LED lighting needs are mostly from the LED lighting needs of new projects. In addition, countries such as China, Japan and South Korea have also launched government development assistance for Vietnam to stimulate the demand for LED outdoor lighting in local infrastructure projects. However, since the government and other engineering standards are mostly controlled by Vietnamese locals, foreign companies need to integrate with Vietnam. Manufacturers have the opportunity to cut into the market.

At the same time, as Vietnam's per capita income has gradually grown, its LED home lighting market has begun to flourish. Therefore, for LED manufacturers, local brand management and channel construction will become the key to market development.

Indonesian market

In Indonesia, according to The Hindu, the International Energy Agency (IEA) is trying to replicate the implementation of the Indian LED bulb policy in Indonesia to reduce the cost of efficient lighting technology. “The EESL LED program has been successful and the IEA is working with it to bring the program to the world.” IEA Deputy Director Paul Simons said at the World Summit on Sustainable Development, “We want to try this model in Indonesia, We think this is a best practice case that must be shared.

Iranian market

In recent years, the investment in infrastructure construction in the Middle East has become very hot, and it has formed a huge purchasing power. The market demand for LED products has also increased significantly. Among them, Iran is an important export market for LED lighting products in the Middle East. In January this year, the President of the State led a powerful political and economic trade delegation to pay a state visit to Iran. This is a milestone in the history of the development of Sino-Iranian relations and opened a new chapter in the development of the two countries.


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